PCAAE Association Summit 5’s Legacies in Manila

With over 200 attendees from associations and other member-serving organizations here and abroad rating the event highly, the Philippine Council of Associations and Association Executives’ (PCAAE) Association Summit 5 exceeded its promise to provide quality content, topnotch speakers, and great attendee experience.  Aptly themed, “Stronger Together”, the two-day conference, co-presented by PCAAE and the Tourism Promotions Board (TPB), was held on November 22-23, 2017 at the Philippine International  Convention Center in Manila (PICC).

The Summit featured 15 plenary sessions, breakout sessions, and learning tracks, and had 30 distinguished speakers who shared best practices and insights on association governance, leadership, and management as well as what associations have done/are doing in helping boost national economic development.

International speakers included Jeffers Miruka of the African Society of Association Executives (Building the Management Association Profession); Datuk John Lau Pang Heng, Chairman Acme Integrated Services Sdn Bhd. Malaysia and past international president of Toasts-masters International (Strengthening Executive Leadership); Kathy Nguyen, Manager Client Services, Association Forum Pty Ltd Asutralia (Recruiting, Retaining and Engaging Members); Alicia Yao Hong, director of China Social Organization (Building the Association Committee: The China Experience); Chris Dingcong, founder and creative director of Springtime Design (The Role of Brand for Association); and Eric L. Schmidt, Co-founder and CEO of EventBank (Building Association Communities Through Events & High-Touch Engagement).  John Graham IV, president and CEO of the American Society of Association Executives (ASAE), also joined via live video.

Speakers from Philippine associations and other organizations were le, among others, by Ms. Alegria Sibal Limjoco, Vice Chairman, Philippine Retailers Association (PRA) who made the opening keynote; Mr. Crisanto Frianeza, Secretary General, Philippine Chamber of Commerce and Industry (PCCI); Mr. Peter Angelo V. Perfecto, Executive Director, Makati Business Club; Ms. Marife Zamora; President, Management Association of the Philippines (MAP); Mr. Paul Angelo Santos, President, Philippine Retailers Association (PRA); Ms. Penny Bongato, FPM, Executive Director, Talent Development IT & Business Process Association of the Philippines (IBPAP).

Aside from the various educational tracks during the event, the Association Summit 5 also shone the spotlight on outstanding associations and association board members and professionals through the “Ang Susi Awards” , which, this year were: for Association Executives of the Year, Dr. Ernesto M. Ordonez, President, Cement Manufacturers Association of the Philippines (CeMAP), and Mr. Arnold P. Salvador, Executive Director of the Management Association of the Philippines (MAP); Board Member of the Year, Mr. Lorenzo C. Formoso, Philippine Retailers Association (PRA); People Empowerment Award, Philippine Franchise Association (PFA) for its “Certified Franchise Executive Program”; Community Service Award, Alalay Sa Kaunlaran, Inc.Foundation (ASKI) for its “Agriculture Value Chain for Onion Farmers in San Jose City: Onion and Vegetables Producers Cooperative” and “Sari-Sari Store Training and Access to Resources (STAR) Program”.  Merit Awards, Manila Sanitarium Foundation, Inc for its “Medical Outreach Programs”, Philippine Nurses Association, Inc. for its “Salamat Doc” project and Psychological Association of the Philippines for its initiative, Taskforce on Drug Recovery  Support, Katatagan Kontra Droga sa Kumunidad: a community-based drug recovery program; Industry Development Award, Philippine Franchise Association (PFA) for its “Franchise Asia Philippines”; Technology Innovation Award, Philippine Retailers Association (PRA) for its “NRCE Charbot”; and Change Catalyst Award, Cement Manufacturers Association of the Philippines (CeMAP) for its “Building Beyond Business Development Program and Practice”.

The PCAAE, dubbed as an “association of associations”, has over 1,000 members and supporters and was launched on November 20, 2013 to further advance association governance and management in member-serving organizations in the country.

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