What to Expect from ibtm world

This year is a major milestone for ibtm events, as it is the 30th anniversary of ibtm world, taking place in Barcelona from 28 – 30 November 2017. Kerry Prince, Portfolio Director, ibtm events, explains what’s in it for association professionals.

Can you give an overview of what to expect from the event this year?

Complementing the meetings programme at ibtm world, once again we have a full itinerary of networking events, some of them personalized to the sector including ‘Associations Connect’, specifically created for peer-to-peer engagement. We know that our Knowledge Programme is very well received by association buyers and that they place great importance on attending the sessions.

We have another exciting programme planned this year, headlined by two globally renowned keynote speakers who will be announced imminently, with association specific as well as generic education sessions, all aimed at delivering tangible learnings that the audience can apply in their business going forward. Select elite buyers will be invited to share their knowledge on hot topics including maintaining funding, adding value for members and recruiting chapter leaders.

Alongside this, our Innovation Zone, Technology and Services Zone and, new for this year, our Start-up Pavilion, will give association buyers access to a whole host of suppliers of emerging technologies and the opportunity to network and meet with potential new suppliers.

Ultimately our aim is to ensure that our buyers have the best possible experience at our event and that they get real value from attending. We are confident that this year’s enhancements mean we continue to offer a market leading programme.

What support do you offer for younger entrants to the industry?

ibtm events has, for the eleventh consecutive year, partnered with ICCA for the ICCA Forum for Young Professionals which this year has the theme of ‘The future is here, the future is you!’. Opening in Barcelona on the eve of ibtm world 2017, 26 November and closing on 28 November, the forum gathers 35 young events industry professionals from a range of organisations and associations for a three-day long programme of educational sessions, networking, social activities and guidance from some of the industry’s most influential professionals.

Delegates benefit from gaining a deeper understanding of the different industry sectors, strengthen their connections and networks with peers and industry leaders from across the globe and gain experience of working on multi-cultural and buyer-supplier teams. Attendees then have access to the show floor and can take advantage of the inspirational education sessions and networking.

Any new exhibitors this year ?

As always, a huge part of the appeal of the event is the amazing breadth of exhibitors in attendance. This year, some 3,000 exhibiting companies representing over 150 countries will attend, ensuring a comprehensive offering for meetings and events planners. Exhibitors range from destinations and conference centres to technology companies and suppliers from across the industry, New exhibitors confirmed to attend this year include Visit Wales, Synergy International Italy, Fiesta Hotel Group, Meet Puerto Rico, Visit Almaty, Titanic Hotels, Ceara, Designer Incentives and Conferences India.

Those and all the others will gladly meet up with associations that have already said they would be there, including the Optical Society, European Health Management Association, European Society of Ophthalmology, Association of International Seafood Professionals, European Cystic Fibrosis Europe, International Financial Cryptography Association, World Federation of Tourist Guide Associations, and UEFA.

To register go here.

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