Adelaide Grows an Interest in Potatoes

Adelaide, South Australia has been named as the host city for the 2023 World Potato Congress (WPC), the first time this globally significant biennial business event has been held in Australia. The Congress is expected to attract over 1000 delegates to Adelaide for the week.

The successful bid, led by the Adelaide Convention Bureau and Potatoes South Australia, ultimately focused on an ‘Old World Meets New’ theme given the historical status of the potato as a food staple, the innovation and technology applied to its production today and the investment in research and development being undertaken locally and internationally with consideration given to global changes in sustainability, climate, culture and population.

Furthermore, Potatoes South Australia presented the WPC board with an all new initiative which also featured strongly in South Australia’s successful bid to host the event.  As of the 2023 congress, a ‘WPC Trust for Developing Nations’ will be established, the purpose of which will be to help fund Potato Industry Research, Development and Education in developing nations.

The WPC ‘Old World meets New’ theme will truly focus on the importance and position the potato will play in the future with topics for discussion and discovery at the congress to include Sustainability, Consumer Behaviour, Value-Adding, Technology in Production and Pests/Diseases and Biosecurity.

“WPC’s ambition to become a premier global networking organization for potato professionals includes, by definition, establishing activities in all regions and continents. Inviting the global potato scene to join us in Australia in 2023 is illustrating that sharing knowledge, experience and innovation will push this unique sector of the agro-food industry further ahead. We are confident that under the theme ‘Old World Meets New’ this congress will increase capacity and quality for the potato value chain in the host country as well as in all traditional and new potato growing areas in the world,” said Romain Cools, WPC Inc. President & CEO.

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