Destination DC (DDC), the official destination marketing organization for Washington, DC, has announced the next phase of its sales efforts, the ‘Connected Campus’ initiative. The initiative shows planners how to use non-traditional spaces to expand the footprint of the Walter E. Washington Convention Center and create a diversified meeting layout showcasing the authentic DC. Seven distinct venues offer 20 bookable meeting and event spaces that can accommodate groups of all sizes in the heart of Washington, DC.
“As we continue to focus on selling DC differently, the Connected Campus positioning allows meeting planners to understand how their meeting can better succeed in DC by looking at meetings beyond just four walls,” said Elliott L. Ferguson, II, president and CEO, Destination DC. “We hope the initiative can help bring unique meeting and event visions to life as we continue to add more venues to the campus mix.”
DDC’s sales team will expand its industry-focused selling with the Connected Campus initiative – showcasing to clients how seven non-traditional spaces can enhance their breakout sessions, exhibits and more. The current participating venues include Capital One Arena, Mount Vernon Place United Methodist Church, Long View Gallery, Touchstone Gallery, Association of American Medical Colleges (AAMC), AJAX and Present Company Public House.