The 2018 PCMA Convening Leaders conference will be held in the Music City, Nashville, between 7 and 10 January 2018. Under the theme “Amplifying Engagement”, the conference puts a spotlight on the engagement factor – one of the most critical pieces of connecting with your audience. However, PCMA will promote the new idea of how to navigate around digital distractions and satisfy increased attendee expectations at every turn.
With attendance reaching 4500 participants, this meeting is expected to be the best one yet. Between the opening and closing ceremonies filled with music and celebrities from the music field, the four-day schedule will offer a variety of events, including Nashville tours and “office body” exercises.
How to boost participant engagement with immersive events, how co-locating your events leads to success and how to boost your brand with strategic story-telling are only some of the topics mentioned during the conference. The new Future of Face-to-Face space will be an educational experience for delegates to examine the role of participant engagement through the lens of the future of events through learning sessions and facilitated conversations. Brain Dates will also be part of the program, with delegates making offers and requests for knowledge on topics of interest.
The main stage will be busy with inspirational speakers including Neri Oxman, an award-winning designer who looks to nature for practical design solutions, General Stan McChrystal, delivering his analysis on the dynamic geopolitical environment and the implications it will have on security, politics, energy and the global population and Bill Strickland, who will share his powerful set of beliefs – in the closing of the main stage – about how leadership and self-worth give people the ability to change lives.