Queenstown, New Zealand has won a bid to host the 9th International Adventure Conference, which will bring leading tourism researchers to the Southern Hemisphere for the first time, in December 2020. The winning bid was presented by Dr Susan Houge Mackenzie on behalf of her team from the University of Otago, Queenstown Resort College, and the Otago Polytechnic Institute of Sport and Adventure.
“The city’s global reputation as an adventure tourism hub made it a stand-out choice for the Adventure Tourism Research Association (ATRA). Queenstown is an ideal place for adventure tourism researchers, operators and policy makers to engage. The conference will focus on bringing academics and practitioners together to share their challenges and innovations, foster connections, and identify synergies. Our aim is to ensure symbiotic benefits for the local community and international delegates. We hope local practitioners and policy makers will benefit from international perspectives and expertise, and our international delegates in turn want to learn about Queenstown’s unique approaches to adventure tourism.”
Queenstown Convention Bureau Business Development Director, Kiran Nambiar says the impact of this event will go beyond the economic value of hosting high-value visitors to the region. “It also fosters and grows the expertise and knowledge within our community and allows us to share insights with our international peers.”