SECC Celebrates 100 Years of Life

2018 is an important year for the Swedish Exhibition & Congress Centre (SECC). Established in 1918 in Gothenburg, it celebrates its 100th anniversary with a series of activities throughout the year, including an anniversary weekend in April as well as a grant awarded to an individual or company that plans to develop an idea that supports the Swedish tourism industry.

Since its foundation, the centre served as a meeting place that brought together local and foreign manufacturers and merchants. The goal of the SECC has always been to promote trade and industry, according to Roger Holtback, chairman of the SECC foundation, by offering the best total experience to delegates. The first trade fair drew 530 exhibitors and over 42,000 visitors.

Today, the SECC and Gothia Towers, the hotel which is part of the Centre, attract almost two million visitors each year, shifting the goal of the centre to innovation and expansion. Carin Kindbom, President and CEO, explains: “We are seeing strong international demand and we want to satisfy the global market by being responsive and leading the way. “It will be increasingly important to have physical places where people can meet in the digital world, and we believe in the continuing growth of the meetings industry. We have big plans for expansion and we look forward with confidence to the next hundred years in the story of the SECC.”

 

 

Similar Articles

  • Posted: June 25, 2019

    IMEX America will be held on September 10 – 12 at the Sands Expo and Convention Center at The Venetian® | The Palazzo® in Las Vegas and will bring together around 3,500 suppliers and 4,000 qualified buyers.

  • Posted: June 24, 2019

    Belfast has been chosen to host the European Association of Archaeology (EAA) conference which will bring up to 2,500 delegates together in one place in August 2022.