The AAE Kicks It Up a Notch

The Association of Association Executives (AAE) is introducing a new structure for educational content and emphasising the re-focusing the participation of suppliers at the event by introducing specific exhibitors that can solve challenges and meet the needs of the delegates provided on registration.
The event, which will take place 7-9 April 2019 at the Swedish Exhibition & Congress Centre in Gothenburg, Sweden, has been renamed to the Associations World Congress & Expo and the opening times are being increased. The educational content of the 2019 event will include, aside from the keynote sessions, seven parallel talks on different topics and formats so delegates can easily select according to their very precise needs and not feel they need to attend only one stream. This new approach is more flexible, includes much more choice and more speakers and topics, increasing the value to delegates.
The AAE’s Executive Director, Damian Hutt, says: “Introducing exhibitors according to delegates challenges and needs is a whole new approach and will be of great value. There is so much time wasted with delegates having to do this research with each exhibitor themselves and we can jump that stage and make their time much more efficient as well as helping them solve challenges they wouldn’t without the investment we are making and the new technology.”

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