IBTM World in Barcelona will welcome Poland’s meetings sector as sixteen partners from the Polish Tourism Organisation – Poland Convention Bureau gather to showcase their diverse offerings.
The Polish National Stand G100 at Fira Barcelona will host four DMCs, three venues, and eight convention bureaux, along with LOT Polish Airlines, all available for meetings with the attendees of the show.
Under the campaign slogan “POLAND. More than you expected,” marketing activities at the Polish National Stand such as musical activities and a Happy Hour event on Wednesday, aim to captivate participants.
The showcase also highlights three remarkable Polish women (Basia Giewont-musical ambassador, Zofia Stryjeńska-painter and Zuzanna Łobodzińska-Krakow artist to make a brooch for IBTM) who will act as ambassadors for their country.