Sarawak Leads The Way In Business Events Development

After announcing earlier this year the launch of the International Journal of Business Events and Legacies (IJBEL), the first issue and volume are now published.

IJBEL is a joint effort between BESarawak and the International Congress & Convention Association (ICCA) to raise collaborations within the international industry.

Legacy creation is a main focus of Sarawak business events. The journal, a first of its kind, aims to address issues via case studies, research and viewpoints on topics such as event planning and delivery, and strategies adopted by interconnected sectors.

The first edition contains six academic papers, four industry papers and one special note on today’s hot topics such as the effectiveness of hybrid events; managing sustainable events in an urban destination; hosting business events in times of crisis; optimising e-Tourism and e-Marketplaces for business events, and legacy approaches.

Sarawak’s Minister of Tourism, Creative Industry and Performing Arts said: “Under the PCDS enabler of Education & Human Capital, IJBEL is helping to optimise Sarawak’s human capital and produce an agile workforce that can excel globally. This also includes promoting entrepreneurship. The second is the PCDS enabler of Innovation, where the journal is leveraging research and commercialisation to drive global innovation. The third is the PCDS enabler of Sustainable Development, where research is used to make economic activities more environmentally friendly that can achieve global recognition.”

You van download the first issue for free here.

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