Membership Archives - Page 3 of 3

How 2 Associations Merged to Build a Successful Cohort

10th March 2021

Charlotte Gentry, Founder and CEO of Pure Events and EVCOM board chair, recalls how the merger of two associations led to genuine success and long-standing sustainability.

Plug the Events Gap With Powerful Benefits

26th February 2021

The shutting down of business events has caused devastating losses to member organisations. But by strategically focusing on all three legs of the ‘perfect marketing trifecta’, associations can only thrive, argues Rupert Darrington.

Welcome to the Phygital World

12th November 2020

Franco Viviani, former President of the International Council for Physical Activity and Fitness Research, reflects on the rise of the phygital, which is supposed to bring the best of both worlds – but at what costs?

Membership Engagement in the Virtual World

20th August 2020

Reflecting from Manila, Octavio ‘Bobby’ Peralta, CEO & Founder of the Philippine Council of Associations and Association Executives (PCAAE), gives the highlights of a webinar he just organized for his members.

The XXXI ISPIM Innovation Conference – Innovating in Times of Crisis

2nd July 2020

Iain Bitran, Executive Director of the International Society for Professional Innovation Management (ISPIM) shares with Boardroom the challenge - and the success - of transforming a physical conference into a highly-engaging digital meeting.