Membership

Associations are changing. Traditional models formerly used to grow membership in associations have become obsolete, Patrizia Semprebene Buongiorno writes.

Reflecting from Manila, Octavio ‘Bobby’ Peralta argues that Asian associations need to be agile organizations – active, quick to adapt to changes, and business savvy – especially in this age of disruption.

By consolidating partners or collaborating with other destinations for a shared purpose, bureaus and businesses can serve as one voice with a strong message for associations.

With 50 per cent of associations reporting that they are not experiencing any growth in membership, Boardroom […]