In the third lesson of her Sponsorship MiniCourse Series, Nadia Rubtsova teaches you about different lead generation strategies that you can implement in order to gain new connections or nurture the existing ones and convert them into sponsors.
After working for the European Health Management Association, where she successfully developed a portfolio of sustainable events and other revenue generating activities, Nadia Rubtsova decided it was time to make a bigger impact. In 2020, she founded the Business & Events Academy, an online platform that provides continuous personal and professional education through training and coaching for the association professionals and the event business owners.