Sustainable September, a month-long campaign organised by KLCC Holdings Group, working in partnership with the Kuala Lumpur Convention Centre Business Events Alliance (KLCCBEA), was launched in Kuala Lumpur.
By including sustainability and Environmental, Social, and Governance (ESG) practices in and around the KLCC precinct, the event’s ultimate goal is to establish KLCC as a sustainable destination where both leisure and business visitors can enjoy responsible experiences.
Datuk Md Shah Mahmood, Group Chief Executive Officer of KLCC Property Holdings Berhad marked the launch with a ‘Jog for a Cause’ event, a fundraising initiative benefiting the National Kidney Foundation (NKF).
He said: “We believe that every step towards sustainability counts. With ‘Sustainable September’, we envision fostering a culture of environmental and social consciousness that goes beyond a single month. By engaging our community and partners, we can collectively contribute to a greener, more sustainable future. The collective commitment by the KLCCBEA to Sustainable September showcases the significant impact that small changes can make when embraced by a larger community.”
In addition to the ‘Jog For A Cause’ launch event, Sustainable September will include various activities including a bake sale to raise funds for the Stepping Stones Living Centre, which cares for underprivileged seniors and children; dedicated mental health and wellbeing education sessions for employees at KLCCBEA partners; a Restaurant Week promotion, raising awareness of some of the delectable, sustainable and healthy food options available to visitors at the KLCC precinct; as well as various recycling initiatives.