The Power of Purposeful Connections: BestCities Global Forum 2024

1st November 2023

BestCities Global Alliance has revealed the details of its highly-anticipated 2024 BestCities Global Forum. This annual event, a cornerstone of the business events industry since its inception in 2016, is set to take place in Melbourne, Australia from January 18 to 21, 2024.

The 2024 Global Forum will bring together industry leaders, renowned professionals, and top speakers, in line with BestCities’ commitment to promoting international association meetings. Notable speakers include Mark McCrindle, known for coining the term “Generation Alpha,” and Mike van der Vijver, a leading meeting designer and advisor.

With the theme “Meeting the Challenge: Creating Connections with Purpose,” the program will explore the role of in-person meetings in fostering meaningful connections. Attendees will have the chance to network and discuss the benefits of investing in conferences for regional stakeholders.

Loren Christie, Managing Director of BestCities Global Alliance, emphasized the importance of international association meetings and fostering connections.

Julia Swanson, Chief Executive of the Melbourne Convention Bureau, said: “We are delighted to coincide the 2024 Global Forum programme with a world-class event such as the Australian Open, providing outstanding opportunities for team building and cultivating stronger connections with your peers. Melbourne offers unique experiences that open doors to valuable knowledge sharing, resulting in groundbreaking contributions to international associations.”

The 2024 BestCities Global Forum promises to be a must-attend event for those dedicated to advancing international association meetings and the broader business events industry, all within the vibrant atmosphere of Melbourne.

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