This year the Athens Development and Destination Management Agency (ADDMA), with the cooperation of This is Athens Convention & Visitors Bureau (ACVB) and the European Tour Operators Associations (ETOA), is transforming its annual Travel Trade Athens event to a hybrid one. On 19 and 20 April 2021 the seventh edition of the event will connect some of the world’s biggest travel trade and MICE players with leading suppliers in the Greek tourism and MICE industry.
In this hybrid form, travel professionals and journalists from Europe, the UK, and the US will have the option to join the event in person following all health regulations and precautions or participate from home. A complete hosted buyers programme is offered along with a pre-arranged set of online B2B meetings.