Brisbane – Where Innovation Meets Opportunity

26th April 2023

Brisbane, the capital of Queensland, is Australia's fastest-growing city, bustling with opportunities and promise, and recognized globally as a city of the future. TIME Magazine has even named the destination one of the "World's Greatest Places" in its 2023 Annual Travel Guide, and as the host city of the 2032 Olympic and Paralympic Games, Brisbane is living up to that expectation.

Words Remi Deve

Unstoppable Momentum

Brisbane is recognized for its excitement, buzz, and sense of unstoppable momentum. The city’s vibrant urban precincts, culinary offerings, and uniquely Australian atmosphere make it a fitting host for a worldwide audience. It is also one of the world’s greenest cities and Australia’s most biodiverse capital city, playing a vital role in achieving a world-first climate-positive Olympic and Paralympic Games in 2032.

Brisbane’s trajectory is of Olympic proportions, fueled by a $14 billion pipeline of city-transforming projects. Among them are a new parallel runway opened in 2019, doubling the capacity of Brisbane Airport, enabling future levels of traffic similar to that of Singapore and Hong Kong, an additional city rail network under construction that will make Brisbane more walkable and accessible to delegates and visitors than ever before, and the Queens Wharf integrated riverside development in the city centre, adding 1,000 new hotel rooms to the city’s accommodation offering.

From the moment they arrive at the airport until they depart, delegates, in fact, feel they have been embraced and welcomed by Brisbane. Brisbane’s accessibility and walkability make it a city of choice for visitors, with everything they need within walking distance, including a wide range of accommodation options and even free Ferry Services available to explore the city!

Knowledge Corridor

Brisbane is home to four leading universities and one of the largest medical research institutes in Australia, with a global reputation for science and research excellence and world-changing innovation. The Brisbane Convention & Exhibition Centre (BCEC) is located within the city’s knowledge corridor, surrounded by hospitals, research centres, and universities.

Brisbane is also an Asia Pacific hub for world leading science, medicine and technology. The city’s location on Australia’s East Coast provides direct access to the Asia Pacific region, presenting opportunities for larger delegations from the region to key sector conferences in Brisbane.

A Sustainable Destination

Brisbane is on its way to being one of the most sustainable destinations in the world, boasting the highest number of Green Star-rated buildings in Australia and has shot up the ladder on the Global Destination Sustainability (GDA) movement. The Brisbane Convention & Exhibition Centre is EarthCheck Platinum certified, operating at the highest environmental standards, and committed to initiating and delivering better outcomes for the community, clients, and the environment.

In this regard, the BCEC has commissioned the Carbon Reduction Institute to provide a carbon calculator to measure the carbon footprint of events and the Centre’s operations, with uniquely Australian offsets, including funding dedicated to setting up new habitats for Australia’s much-loved Koalas or working in partnership with the Reef Restoration Foundation, both popular options for international visitors.

All in all, with its vibrant urban precincts, world-leading science, and technology, and commitment to sustainability, Brisbane has emerged as a leading destination for international events – the 2032 Olympic and Paralympic Games are a valid testament to it.

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