In this Boardroom MiniCourse delivered by our friends at ENITED, Ivo Franschitz tactically looks how associations can rethink the relationship they have with destinations. By being SMART, organizations have now the chance to re-think, re-define and re-design the purpose and value of business events in the association world.
More specifically, you will learn a three-strop transformation process that includes an evaluation of your needs , your audience and your stakeholder groups, the creation and (re)design of your future events and communication strategy, and the implementation of it.
In doing so, you will build a new and stronger relationship across and beyond the rigid ‘client & supplier’ definition.
Ivo Franschitz is the Founder & Owner of ENITED business events and, instead of a lengthy bio, he has this to say: “I live what I do and I love what I do. To me, being passionate about something means not being satisfied with the first result that comes along. It means aiming at the best result.”