Making members part of setting the association strategy can help ensure that the association strategy remains relevant to what members really need, not just what the association thinks they need.
This Boardroom MiniCourse is presented by Juanita Vorster, whose experience working with associations in various disciplines stretches over almost a decade. She combines this experience with the lessons she continues to learn as successful entrepreneur and non-executive director to provide highly practical and jargon free advice to association directors, executives and senior managers.
Juanita is also the founder of a company that specialises in outsourced communication services for associations.