Get Ready for AIME

10th January 2024

The Asia Pacific Incentives and Meetings Event (AIME), taking place 19-21 February in Melbourne, is the flagship trade event for the global meetings and event industry in the Asia Pacific region.

In 2024, AIME will host more than 600 buyers from around the world, welcome 3500 visitor buyers and more than 550 exhibitors from various business events sectors and countries – in fact, 33 countries will be represented.

Exhibitors include Convention Bureaux, Convention centres, Hotels and Resorts, Unique venues, Event technology companies, Production and AV companies, Destination Management Companies (DMCs), Airlines, Cruise companies and suppliers from every Australian state. 

International destinations include Japan, New Zealand, Africa, Fiji, Hong Kong, Macau, Malaysia, Indonesia, Thailand, Korea, Singapore, USA, Canada, Germany, Italy, Malta, Norway, New Caledonia, Philippines, Spain, UK, Vietnam and more.

AIME is delighted to announce a larger showfloor in 2024, expanding the event’s footprint by an additional two bays at its home, the Melbourne Convention and Exhibition Centre.

This growth allows the introduction of new zones, including The Boutique and DMC Network and will bring a number of first-time exhibitors to AIME. 

A dedicated zone for the world’s boutique experience makers, The Boutique will showcase such operators as small independently owned wineries with intimate spaces, design-led luxury venues with a distinct personality and services to match, and other bespoke and highly customizable experiences.

Also, for the first time at AIME, a dedicated zone for Destination Management Companies (DMCs) will exist – the DMC Network. This space will bring together on-the-ground teams from all over the world who are perfectly positioned to curate tailored experiences for conferences, incentives and events in their region.

AIME 2024 will also feature dedicated spaces on the showfloor for those all-important impromptu meetings, facilitating more networking opportunities across the three days of the event. 

A dedicated tech zone – which will be double the size of 2023 – continues to highlight the importance of event technology companies and suppliers to the global industry. 

The hotel zone continues to grow in popularity – testament to the post-covid bounce back of travel – and in 2024 occupies a footprint that is 50% larger than AIME 2023

Other showfloor features and activations include the Accor Hosted Buyers Lounge, the Good Taste Cafe by Morton Hire and Media Lounge presented by Spice Magazine. 

Kicking off the three-day event on Monday 19 February, AIME’s highly anticipated Knowledge Program is themed “The 4Ps of GLOCALISATION”,  which is inspired by the AIME global community’s wish of harmonising the relationship between global insights and local nuances. 

Exploring the intricate dynamics of glocalisation’s transformative impact will be two magnetic keynote speakers, award-winning marketing executive Lisa Ronson and bestselling author, TV host and founder of the 100 Things movement Sebastian Terry.

Breakout sessions across the day will highlight how to align a “Glocalisation” mindset with the pivotal 4Ps – People, Planet, Purpose, and Profit – to achieve deeper brand engagement and sustainable business success.

The AIME 2024 Knowledge Program is attended by Hosted Buyers, Media, Exhibitors and Visitor Buyers who upgrade their ticket, but opportunities for education and inspiration continue for all attendees on Tuesday 20 and Wednesday 21 February, with the Ideas Academy presented by Spice Magazine.

Each Ideas Academy session is delivered silently via individual headphones, with high-quality, informative content providing practical takeaways for attendees to implement in their business.

Sessions will run continuously and are free for all attendees. Bookings are not required.

As AIME enters its 31st year, it’s clear that it is the place where Asia Pacific does business – and where it has a lot of fun, too!

For more information or to register to attend AIME visit: aime.com.au

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