After three successful 2017 to 2019 events, PCMA have decided that the “European Influencer Summit” will not only be open to all business event professionals, but also to rename the event. Convening EMEA will be held on 17th – 19th October 2021 in Lausanne, Switzerland in the form of a hybrid event.
With the support of Switzerland Tourism, The International Olympic Committee, Lausanne Tourism and Lausanne Montreux Congress members, the meeting aims at bringing together event professionals and creatives from not only Europe, but the Middle East and Africa.
“At a time when connection is not only key, but essential for post-pandemic success in our industry, Convening EMEA will be a catalyst for how the industry recovers in the region,” said Jaimé Bennett, PCMA’s business director for EMEA. “Additionally, we felt holding this revitalized event in the Olympic capital of Lausanne would not only enhance the programme but also assist us in creating a truly immersive experience for attendees.”