event funding

New research reveals how AI, sustainability and financial support are reshaping association destination choices.

Business Events Cairns & Great Barrier Reef has introduced a new funding programme to secure major business events in Tropical North Queensland over the next four years.

Sponsorships have long been a key source of revenue for associations, but expectations are evolving.

A new global survey led by Conferli, in partnership with #MEET4IMPACT and the GDS-Movement, reveals a persistent disconnect between destinations’ sustainability ambitions and the reality of event funding.