Destinations

Taiwan: A Strategic Gateway to Global Conferences

18th October 2023

Taiwan, a dynamic island nation in East Asia, has emerged as a prominent destination for business events and conferences. Its strategic location, robust industries, cutting-edge infrastructure, and seamless transportation networks make it an ideal host for international gatherings. The country has seamlessly integrated its economic and knowledge strengths with business events infrastructure, guided by the International Trade Administration, Ministry of Economic Affairs (TITA) and Taiwan’s MICE Promotion Program, MEET TAIWAN.

Words Vicky Koffa

Taiwan’s resilience was evident as the country reemerged from the crisis stronger than ever, with its business events sector leading the growth surge. To do so, MEET TAIWAN launched a bold initiative (already in 2022) aimed at attracting international conferences and business events in general to the country. The Open Arms Campaign is a testament to Taiwan’s commitment to welcoming conferences with open arms. The campaign’s goal is to make Taiwan a top choice for event organizers, offering not only excellent facilities and logistics but also a warm and hospitable environment for delegates.

MEET TAIWAN plays a pivotal role in strategically bidding for conferences that align with Taiwan’s industries and growth plan. By identifying events that resonate with Taiwan’s strengths, TITA and MEET TAIWAN ensure that conferences held in Taiwan contribute not only to the global knowledge exchange but also to the nation’s economic development.

Interconnectedness for Maximum Value

What sets Taiwan apart is that all these cities are well-connected, offering associations to hold a meeting in one and experience business activities in another, on the same day. Taiwan boasts an efficient and extensive transportation network that ensures delegates can seamlessly move between business event venues and explore the country’s offerings.

Taiwan’s High-Speed Rail (HSR) connects major cities, including Taipei, Tainan, and Kaohsiung. Travelling becomes comfortable in high-speed trains, reducing travel time and promoting connection to the local culture and sustainable practices. Within the capital, Taipei’s metro system is well-developed and user-friendly. It connects TaiNex to various parts of the city, allowing delegates to explore Taipei’s cultural landmarks, as well as universities and/or local businesses and startups.

The nation’s multiple international airports complete the picture of accessibility on the island, with Taiwan Taoyuan International Airport being the largest. Delegates arriving at these airports have convenient access to major cities and event venues.

Business Events Infrastructure

Taiwan’s numerous events have extensive choice to find a home along the island’s coasts. TaiNex is Taiwan’s premier convention and exhibition centre, boasting world-class facilities that cater to a wide range of events. Its strategic location in Taipei, Taiwan’s capital, ensures easy access for delegates arriving via Taiwan Taoyuan International Airport. The centre features spacious exhibition halls, meeting rooms, and state-of-the-art technology to support business events of all scales for almost 70,000 people (for exhibitions and conferences).

Situated further south, Tainan is a city steeped in history and culture. International Convention Center Tainan (ICC Tainan) offers a unique setting for business events, combining modern amenities with traditional Taiwanese charm. The venue’s proximity to historical sites and local delicacies allows delegates to experience Taiwan’s rich cultural heritage while connecting with the local industry stakeholders to get maximum value out of their event.

Finally, Kaohsiung, Taiwan’s southern port city, is a vibrant economic and cultural hub. Kaohsiung Exhibition Center (KEC) is a modern venue with waterfront views, making it a picturesque location for business events. Its proximity to the Kaohsiung MRT system ensures easy transportation for delegates looking to explore the city’s diverse attractions. What’s more, with Taoyuan Convention and Exhibition Centers opening in the coming years, travelling between the venues will be seamless. After landing in Taoyuan, visitors can take the high-speed rail to Kaohsiung, making it easy to shuttle between exhibition centers and conference venues from north to south in a single day.

Exhibition Centres, Taiwan

Taiwan’s Thriving Industries

Many international conferences choose Taiwan due to its advancements in technology, medicine, and other fields. Taiwan has long been recognized as a global tech hub, with giants like TSMC, ASUS, and Acer calling the island home. The nation’s prowess in semiconductor manufacturing, hardware development, and software innovation has made it a hotspot for tech-related business events and expos. Delegates attending such events gain valuable insights into the latest trends in the tech world.

Taiwan has also made significant strides in biotechnology and healthcare research, fostering an environment for medical breakthroughs and pharmaceutical innovation. It has used AI, big data and digital technology to provide solutions in several medical fields such as diagnosis, surgical navigation, telehealth and preventive medicine. The annual Bio Taiwan Exhibition draws experts and professionals from around the world, facilitating networking and knowledge exchange.

Following the needs of our times, the island is committed to sustainable practices and renewable energy. It’s one of the world’s leading manufacturers of photovoltaic panels and wind turbines. In addition, TITA has devoted itself to assisting Taiwanese companies to acquire green certifications and carbon footprint verification. Sustainability-focused business events held in Taiwan, like the 2022 Energy Taiwan, provide a platform for discussions on green solutions and technologies.

With over 7,000 food factories in Taiwan, the sector is innovative and creative. Food business operators in Taiwan worked hard to develop traceability systems and certification systems to adapt to the ever-changing global food market. The Food Taipei Mega Shows 2022 was a testament to the country’s ability to foster collaborations and advance new practices and businesses.

Taiwan’s thriving industries, combined with its world-class business events infrastructure and efficient transportation networks, create a perfect environment for international gatherings. Delegates not only benefit from engaging business events but also have the opportunity to explore Taiwan’s cultural heritage, and local thought-leaders. As Taiwan continues to position itself as a leading destination for business events in Asia, it welcomes delegates from around the world to experience the best it has to offer, both professionally and personally.

More information on www.meettaiwan.com

Organized by International Trade Administration, Ministry of Economic Affairs (TITA)

Taiwan External Trade Development Council

Ad. by International Trade Administration, Ministry of Economic Affairs (TITA)

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