Strategy

How to Be a SMART Association

When information meets experiences, when knowledge creation needs engagement, when live and virtual becomes one habitat, what role does an association play in the future? It’s about creating the NEXT normal: associations have to understand they are part of a community of common interests rather than of membership organizations only.

In this Boardroom MiniCourse, brought to you by ENITED, you will learn how to create benefits by engaging with peers in their field of knowledge and competences, and not only by serving members.

Ivo Franschitz is the Founder & Owner of ENITED business events and, instead of a lengthy bio, he has this to say: “I live what I do and I love what I do. To me, being passionate about something means not being satisfied with the first result that comes along. It means aiming at the best result.”

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