Strategy

The Role of the CEO & Governing Body in Association Strategy

The governing body has to ensure that the association remains a going concern and that it fulfils its chosen mandate. It also has the crucial role of providing insights to the overall strategy based on their experience outside the association.

This Boardroom MiniCourse is presented by Juanita Vorster, whose experience working with associations in various disciplines stretches over almost a decade. She combines this experience with the lessons she continues to learn as successful entrepreneur and non-executive director to provide highly practical and jargon free advice to association directors, executives and senior managers.

Juanita is also the founder of a company that specialises in outsourced communication services for associations.

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