Strategy Archives - Page 2 of 6

Figuring Out the Future of Associations

12th February 2020

Just as Facebook and Instagram build communities based on engagement, associations can adopt more casual modes of communication that encourage dialogue.

The Challenges of Diversity in Associations

29th January 2020

Giuseppe Marletta, Managing Director Europe of the Association of Corporate Council (ACC), argues for a holistic diversity and inclusion program within associations.

Why Your Association Needs Content Strategy

17th January 2020

Content strategy is the practice of planning for the creation, publication, delivery, and governance of useful, usable, effective content. Hilary Marsh, president and chief strategist of the US-based consultancy Content Company, argues that every organization needs one.

Foresight is Key for the Future of Associations

9th January 2020

Octavio ‘Bobby’ Peralta in his latest article talks about developing a culture of foresight for associations.

Building a Sustainable Brand for the Future

6th January 2020

Renata Lima Lerch, founder of Integrated Niche, a global and Agile Marketing think tank, argues it's the role of leaders to allocate a share of the organization’s attention from just improving the status quo to what lies ahead, in order for their association to be future-proof.

Berlin Reflects Over Today’s Key Issues

23rd December 2019

During this year's Q BERLIN and for one entire day, fifteen experts were joined by around 800 guests in Berlin to discuss and debate the key issues of today.

The Biggest Gathering of Associations in the Philippines

18th December 2019

Attended by more than a hundred delegates, the Associations Summit 7 (AS7) of the Philippine Council of Associations and Association Executives (PCAAE) remains as the biggest gathering of associations and association professionals in the country.

Abu Dhabi Amplifies its Association Sector

16th December 2019

When it comes to organizing events, safety is one of the first factors considered. Infrastructure is a close second. Located within a four- to seven-hour radius of major cities in Europe, Asia and Africa, these are just two of the many areas Abu Dhabi has capitalized on over the past few years as it attracts more and more association conferences.

Esports Europe Brings Its Headquarters to Brussels

12th December 2019

Following a call for applications in September in which Brussels participated, the Esports Europe internal committee chose the European capital for its headquarters.

Getting the Most Out of Your Board

5th December 2019

As association executives, your job is to effectively manage the implementation of the vision set out by your boards of directors. It is critical as executives to ensure that association leaders can, well, lead the organization, as argues here Matthew D’Uva, CEO of the International Association for the Study of Pain.

Creating the World of Tomorrow

28th November 2019

Manchester has long enjoyed the kind of pioneering spirit other cities can only dream of. As the former British prime minister Benjamin Disraeli once said: “What Manchester does today, the rest of the world does tomorrow.”

Getting in Shape with UIA Round Table Europe

22nd November 2019

The UIA Round Table Europe was held on 4 November at Crowne Plaza Le Palace in Brussels and was attended by almost 200 participants from 30 countries, 80 per cent of whom came from European and international associations.