Strategy

International Advisor to the Global Association Hubs Martin Sirk looks at association performance from another perspective: what if it was all about stopping some of the things you do and not chase novelty at all costs?

Giulia Mauri and Andréa Petemba, lawyers at Brussels-based Kadrant law firm, look at the new shape that associations could take in the future, from a legal and ‘community’ perspective.

In this article, part of our Building Back Better Series, we focus on the social (and often neglected) aspect of sustainability, the one which is actually the basis for all other pillars to build on. Have associations realized their role in this?

The pandemic disrupted a lot of things, including the typical planning cycle. Mid- to long-term planning did not seem to make any sense over the last 24 months. Has the time come to re-start the planning cycle or have the last two years demonstrated that it is a waste of time?

For ESAE, Harry White, Property Owners Association Executive & Executive Master in International Association Management Alumni, explains the process associations have to go through to plan strategically.

For AC Forum, Anja Sander, Executive Director of the European Academy of Neurology (EAN), argues that strategic planning requires constant adaptation.

What happens when an association grows and data on membership and content increases to the point of being disorganized and losing its value? The European Society of Association Executives (ESAE) put together a knowledge session exactly to throw light on the issue.

International Advisor to the Global Association Hubs Martin Sirk explores the lifespan of associations and gives a few tips for professional societies and nonprofit organizations to be future-proof.

Don Neal, Chief Strategy Officer for Smithbucklin, has written, exclusively for Boardroom, an open letter to associations, urging them to find innovative ways that will differentiate them from competition.

With the right tools and mindset, any association is capable of innovating. So why is it that so many struggle to embrace the habits that would allow them to thrive? That is what Mary Byers, CAE and Harrison Coerver, with Sarah Sain, reflect upon in this special contribution to Boardroom.

In this special Boardroom contribution, Mary Byers, CAE and Harrison Coerver, authors of Race for Relevance: 5 Radical Changes for Associations, make the case for a leaner governance structure, a revised product line offer and a ‘digital first’ mindset.

In a 4-part series of brand-new Boardroom MiniCourses, Nadia Rubtsova tells you all you need to know about sponsorship.

International Advisor to the Global Association Hubs Martin Sirk makes the case for associations to adopt new language in order to drive a more imaginative reinvention agenda, and to open up deeper conversations with the destinations that host their conferences.

Dean A. West, FASAE; President of Association Laboratory Inc., reviews various factors influencing association strategies, and makes the case for organizations worldwide to be particularly nimble and adaptable.

Boardroom talked to Ronald Lavater, CEO of the International Hospital Federation, as he is approaching the end of his first year at IHF – which was obviously full of challenges… but also opportunities.

Let’s experiment with content format: that’s the intention behind this piece by Global Association Hubs’ Martin Sirk and Exhibitions & Conferences Alliance’s Tommy Goodwin. And at Boardroom, we decided to go for it,